The Ying the Label for Bynd Artisan’s capsule collaboration features a limited edition shawl and a leather bracelet for the season of gifting. It is our privilege to collaborate with Bynd Artisan, who are known for being excellent and passionate craftsmen.[/spb_text_block]
For this inaugural collaboration, the shawl primarily features a single flower motif that is hand painted by our designer, Ying, using watercolours. Its colour combination highlights various emotions and ideals, which symbolises love and compassion; signifies growth and encapsulates the beauty of uncertainty. The intricate and unpredictable brush strokes creates gradients and textures on a medium, which is unique and impossible to replicate. The final artwork is printed onto 100% tencel, a material woven from fibres of botanic origin, giving it the softness, strength and breathability. The fringers are then finished with a gentle raw frayed edge. The shawl drapes and folds effortlessly, accentuating a woman’s elegance and poise.
The shawl is complemented with a leather piece by Bynd Artisan that acts as a subtle accessory to secure the shawl into two styles. The leather piece, made of natural grained cow hide in natural beige, has dual functions- detachable closure for the shawl and a wrist bracelet. A name or a word can be debossed in gold or silver on the leather piece to ensure the uniqueness of this everyday companion.
20% of proceeds from the sale of the shawls will go to Halogen Foundation, a charity organization to help build young leaders and entrepreneurs. For more information, please contact us at firstname.lastname@example.org.